Unique to the communication via the Internet is the temporal divergence. An e-mail, for example, reached its addressee within seconds, almost live, as the unit of information, ...
Researchers at the Harvard Business School in the Hawthorne works (Illinois, USA) of the then telecom Gigangen Western Electric (now Alcatel-Lucent) in the'20s as part ...
Markets will return to talks and the unilateral producer-consumer channel is successively with instruments for dialogue replaced. To change the process, will be back to ...
Definition Translation: Public Affairs special form of communication, relationship of the economy to politics and society of strategic management decision-making processes of politics, economy and society Organizes external relations of an organization ...
This paper deals with the actual condition of the traditional television advertising and raises the question whether this is still in a price / performance ratio stands. Advertising studies often aim to ...
